In the first few months of 2020, the business world couldn’t have perceived the massive impact of the COVID-19 outbreak worldwide. Some businesses had temporarily closed, while others completely shut down because of its financial impact on entrepreneurs. In this time of world health crisis, resilient businesses continue to operate in a very unpredictable economy.
In the Local Economic Impact Report by Yelp, nearly 100,000 businesses that temporarily closed down due to the pandemic led to permanent closure. Although most parts of the U.S. economy found their footing again, many businesses are still struggling because of the lacking economic aid to survive. As a result, business owners resort to financial support such as banks, mortgage solutions, and other finance companies.
If you are an aspiring entrepreneur, starting a business in a time of pandemic may not seem a great idea. But all it takes is a bit of inspiration and creativity to make it big this 2021. This article will demonstrate how you can establish or expand business opportunities while adapting to the changing needs of the existing consumer base. Check out these ideas, and you just might find your inspiration.
Beauty products
As beauty salons and spa centers temporarily shut down, people have to make do with their beauty routines while staying at home. Women have time to take care of themselves by watching self-care videos online and even fitness classes. As a result, more consumers are open to trying beauty and wellness products while pampering themselves in quarantine.
So if you have a passion for skincare and makeup, now is a great time to capitalize on this growing home beauty trend. According to L.E.K. Consulting, entrepreneurs should expect a growing demand for products focused on self-care and overall wellness, such as essential oils, facial products, and aromatherapy.
A great tip is to create DIY beauty kits and products and start a personal line of hair care and organic skincare items. Once you have established a bigger consumer base, try curating local beauty products with a personalized subscription experience.
Wellness program
There is no denying that the pandemic has caused a great disruption in the normal routine. Streets and establishments are almost empty of people, entertainment facilities shutdown, while people are forced to work at home. But having plenty of free time can push everyone to live a sedentary lifestyle.
Just because gym facilities are no longer available doesn’t mean people can no longer work on their bodies. Doing so will only make them stress and isolated. Treat this opportunity to give everyone an extra boost to get them moving. Offering fitness programs has become popular in this pandemic as more people become motivated to stay in good shape while in the comfort of their home.
If you have a broad background in physical health and wellness, grab this chance to offer fitness content to help people take care of themselves more. There are plenty of ways to share fitness routines and wellness recipes, such as video tutorials, podcasts, informational articles, and blogs. But make sure your guides are easy to follow, especially for those with little experience.
Besides fitness routines, try offering other wellness services, such as stretching, meditating, cooking, or any activity related to overall health and wellbeing. Once you’re done recording, edit the video using a video editing software and publish it on any video streaming website or social media platforms, such as Facebook, Instagram, Twitter, and Youtube.
As you grow a community of followers, you can start working on your online presence by creating a business website.
Home repairs and improvement
As more people spend time at home, everyone gains a newfound interest in repairing and improving their properties. You can turn it into a business by offering home improvement services. If you have the skill and background in upgrading home interiors and yards, extend your skill set to homeowners who don’t have the skills to make their dream home come into life.
In a study by Business Wire, 57% of homeowners are now finding time to improve their homes. The increase in home improvement activity during the pandemic is an excellent opportunity to showcase your talent in designing homes.
As a local contractor, you can offer services in carving out private places for work or meditation. Your target market can be remote workers and busy parents who need a functional office space at home.
Starting a business may seem pretty daunting, especially in this time of great uncertainty. But with the right guidelines and creative ideas, you can start your business journey in no time. Choose from the ideas above or look for areas you may be passionate about.
